BetGames takes full portfolio live with BET.bg in Bulgaria

The Bulgarian launch adds to a client list that includes Entain, Betway and STS, and early play has favoured the supplier’s slots range.

BetGames has launched its full product range with Bulgarian operator BET.bg, giving the operator’s players access to its live dealer fixed-odds games, RNG titles and slots portfolio through a single integration, the supplier announced on 3 November 2026.

Slots lead early performance

Since launch, slots have been the strongest performers on BET.bg’s platform, with Gold Adventure, Lotus Wealth Wonders and Lucky Loki among the standout titles, according to BetGames. The operator also carries the supplier’s established live dealer games, including War of Bets, Bet on Poker and 6+ Poker, alongside the Skyward suite of crash games and a range of game shows.

Of the live titles, War of Bets is a card game in which the banker and the player each receive a card and the higher card wins, with 25 outcomes and odds from 1.01 to 100. Skyward was BetGames’ first crash game when it launched in November 2023, with a maximum multiplier of 100,000x and an RTP of 97%.

Inesa Glazaitė, head of commercial at BetGames, commented:

‘BET.bg taking every one of our product lines live from the start shows real confidence in the full breadth of our offering. The response to our slots in Bulgaria has been especially strong, confirming the investment we have made to grow that part of our business.’

Glazaitė added that BetGames would work closely with the BET.bg team to keep the content well matched to the operator’s players and build on the early performance.

One supplier, several product lines

For BET.bg, the deal brings live dealer, RNG, slots, crash and game show content from a single provider. Bozhidar Yochev, managing director at BET.bg, said BetGames gives the operator real diversity in products from one supplier, which makes it simple to offer players a varied range of content. He added that BET.bg wants to give players in Bulgaria content they will not find everywhere else.

BetGames said the partnership strengthens its operator network in regulated European jurisdictions and marks new growth for the supplier in Southeastern Europe. Its existing clients include tier-one operators such as Entain, Betway, Hollywoodbets, STS and Kaizen Gaming.

A busy autumn for BetGames

The Bulgarian rollout follows two other BetGames announcements in October. The supplier extended its exclusive Polish Poker deal with STS to 2028, and it launched Reel Fin Fury, a slot with a Hold and Win feature, as it continues to build out the slots range that Glazaitė singled out in Bulgaria.

The post BetGames takes full portfolio live with BET.bg in Bulgaria appeared first on European Gaming Industry News.